Knowledge Is Power. The education of the consumer is
essential to the future growth of the health food industry. We feel it is the
consumer’s right to know about nutritional breakthroughs and new
trends.
We, therefore, have equipped our Research department with
an extensive in-house library and a complete CD-ROM data bank containing nearly
thirty years of published scientific studies. This information is used to
develop new formulas as well as the most up-to-date educational
literature.
Our modern Graphics Department creates, designs and produces
labels, displays, brochures and promotional material. It is here that extensive
research is brought to life with a computerized darkroom, a Heidelberg
Speedmaster press and automated finishing equipment.
In a continuous
effort to educate the health food industry about new market trends and
innovations, our Telemarketing and Marketing Services Departments inform the
consumer of the special benefits and knowledge that a health food store can
provide. But, most importantly, our highly trained sales force, the foundation
of our success, keeps the health food store in tune with the ever-changing needs
of the consumer.
At Nature’s Plus we strongly believe in the power of
knowledge.
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